SEO Dos and Donts
Search engine optimization, “seo”, is a much-debated topic and there is a lot of misinformation on the net. Let’s cut through the muck and discuss seo dos and donts.
27 Quick Tips To Top Search Engine Rankings
Improve your search engine rankings using 27 quick search engine optimization tips.
SEO or Pay-Per-Click
Organic [...]
1. Each page should have a different title, meta description and meta keywords. The information should be appropriate to the particular page, not generic to the site.
2. Use your main keywords in the page title, meta description and meta keywords tag. Put your most important keywords
Pay-Per-Click (PPC) search engines offer some of the best value advertising online. Where else can you get targeted visitors from just $0.01 each?
However, because they aren’t sure how it all works, or perhaps unconvinced that it does, many have yet to take advantage of the medium. With that in mind, I’m going to explain how you can benefit from PPC search engines, and spend as little as possible in the process.
In the PPC model, you write your own title and description, select a keyword searchers must enter for your listing to appear, and bid against other site owners for its rank in search results. Your bid equals the amount you will pay for each click on your listing.
I use several PPC search engines. Widely acknowledge to be the best performer, GoTo brings me more traffic – and sales – than all the rest put together. Being the most important, I will focus on it here, although the same techniques apply to any PPC SE.